Friday, March 30, 2012

Social Media and Networking Event at Philadelphia Inquirer

The event gave information to aspiring small business owners and entrepreneurs.Most of the crowd indicated they had a presence on Facebook.Only a third of the people stated they use Twitter. The event was attended by over 100 people.
The panel encourage the attendees to use all social media outlets to reach their customers. Facebook has the largest audience. One of every nine people in the world are on Facebook.
The use of apps and mobile communication will be critical to all business owners regardless of size.
I Phone and I Pad usage will alter how we reach and interact with our customers. The B2B model will
change as technology changes. It does take time to build your customer base.Develop a social media strategy and revamp it to match your customer's needs. Offer value and content and your brand will create a lasting image that people will talk about.
Thanks to Peco and Philly.com for hosting the event.

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