Wednesday, May 24, 2017

Part Two: Interview with Jules Vorndran: VP of Marketing at SugarHouse Casino

Jules Vorndran and Gaming Guy M


5). What book would you suggest to someone about marketing? "I don't have one particular book. I have been lucky to work with a lot of smart people that helped mentor me thru my career. My 1st mentor was Gene Belletiere. I learned about customer service from him. In the early 90's, I worked with Ken Condon in Atlantic City. I acquired knowledge about looking at the big picture of Casino Marketing. I would be remiss if I did not include Mark Giannatonio ,the current President of Resorts Casino. When I left Atlantic City and started to work in other jurisdictions, I really started to grow and became better with marketing strategies."



6).Any advice to anyone that aspires to do what you do? "You really need to love the business. It's 24/7 and 365 days a year. The business has given me the opportunity to travel and do things I never dreamed of. I've attended a Rolling Stone Concert. I've been privilege to watch Andrea Bocelli, the reknown opera singer perform. I played some of the top golf course in the country and saw one of the fights between Mickey Ward and Arturo Gatti. I have also learned so much about many different people and cultures.So love what you do and the rewards are limitless"

7).Did you ever see yourself participating in a panel session of the #ECGC21? "I always thought someday. When I worked in Atlantic City, I would attend every year. I always thought it was a good way to see things from a different prospective and see what was new in the industry. When Joe Weinert from Spectrum Gaming reach out to me, I was thrilled."

                                        Interview with Jules Vorndran Part One

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