Sports Betting-Inside the Numbers

 Sports Betting is growing exponentially in popularity.While it has always been part of the landscape in other countries,it is still in the developmental stage in the United States. Prior to the repeal of _PASPA six year ago,legal bets were limited to Nevada. That has now expanded to 38 states. So in an effort to understand the business,I will take you inside the numbers on difference levels.This will allow you to make smart and responsible decisions.

Most articles that you see on Sports Betting will give opinions on who will win the game or who will perform at what level during a contest. I am taking the perspective that the number attached to the event should mitigate the play. The play is the amount of the wager. An example is a star pitcher for the Philadelphia Phillies, Ranger Suarez starting against the Oakland Athletics.The price to wager on the Phillies Money line for that game was -235. The money line is a wager that on who will win the game ,regardless of the score.While the Phillies are the best team reordwise in the MLB and the  A's are one of the worst,the price of taking the money line is exorbitant.The win on -235would bring you $100 and you would have $335 in your pocket. A loss would cost your $235.So you would have to win 3 bets at that money line number to recoup your initial loss. The Phillies loss the game 6-2. 

If you are deadset on making a wager at this price,an intelligent approach is to include the bet in a parlay. While the price will weaken the payoff ,the odds of you hitting the parlay have increased without the cash overlay.

We just went inside the number. Before lookung at the odds that are posted,have a price in your mind that is optimal to yourbankroll.Do not exceed that price regardless of the conditions associated with the teams.While Sports Betting is fun,it's more enjoyable when you are discipline and strategic. 

Check out another sports betting strategy in the videi.

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Back to Sporting Events and Casino Entertainment

Last week,I went to my first sporting event in over a year. I attended the Sixers and Phoenix Suns game at the Well Fargo Center.   I was not sure what to expect but I was prepare to execise all precautions that the venue has in place. Since there was a capacity on attendance the traffic going to the game was non existent. What would normally take about 20 -24 minutes took about 15. 

Parking was easily accessible with only certain lots being utilize. Entering the facilty was similar to any other time attending a game. Everyone was wearing a mask. There is a mandatory tempature check.There were no programs that highlight the team and the opponent's game information. Seating was set up to conform with social distancing. There was no one on the row with us.  

If you plan to purchase something from the concession stands or gift shops, prepare to wait in line. There is no social distancing regarding the line. You must have a credit or debit card because all transactions are cashless. I did not see any vendors bring food or drinks to the patrons at their seats. I imagine if you were in a suite that amenity would be available. Time to avoid the restroom is during halftime and a break between quarters. 

I was told that the Phillies have a unique way of enforcing the mask on policy. They have an usher on patrol that will hold up a sign requesting that you keep your mask up if you forget or neglect to do so. While the capacity at the baseball games are larger, the precautions are still in place for you to have an enjoyable and safe expierience.

If you are planning to attend a casino for the first time since the pandemic shut hotels and gaming operations down over a year ago, expect a reduction in gaming spots. Table games that would have accomodated 6 people are now set for 4 patrons.  Casino shows are about to return soon with Dave Chappelle at Foxwood Resort in Connecticutt on June 25th. Usher will begin his residency in Las Vegas at Caesars Palace on July 16.  I would look into booking a flight now to save money. As the summer approaches, airlines will raise prices to meet the demand of more people flying domestically.

I''m looking forward to this fall when the G2E will return Oct 4th thru the 7th. I plan to arrive early and take in a show while I am in town. I will let you know who is headlining as the conference approaches. As more people are vaccinated the level of normalcy will return and the interactions will resume. Keep adhering to the CDC guildlines and we will prevail against COVID- 19.

Follow me on Twitter where I discuss #sportsbetting and #gaming entertainment.  Check out my articles in Bettors Insider and in the January edition of Igaming player. 

Sports and Business Wagering This Week

If you are looking for the latest in Sports and Business Wagering, you are at the right place. We plan to give you all of the trends and breaking developments that occurred. You will stay current on the hot topics that involve the operators and the people that like to bet on sports. Any state that is proposing Sports Betting will be highlighted. 

The NFL announced that it is partnering with Caesars Entertainment. Caesars will become the official casino that will have rights to NFL trademarks in the United States and the United Kingdom.  The trademarks can not be used in a Caesars Sports Book. The partnership is for casino gaming only.

The big bet of the week was made at Ocean Resort Casino in Atlantic City. Someone put down 300,000 on the Ravens during Wild Card Weekend. That bet was a loser! Four days later ,it was reported that Ocean is looking for a buyer less than a year after a grand opening. Sport Betting alone is not the cure all for a gaming operator. 

In Philly, the opening of the South Philadelphia Turf Club that is owned by Parx Casino, will increase the handle in Pennsylvania. The location is less than a mile from the sports stadium complex that serves as homes for the Phillies. Eagles, Flyers and Sixers. 

Two major players to watch in the casino industry are Kambi and Tangam.  Kambi provides the software and platform for sports betting at Rivers Casino in Pittsburgh, SugarHouse Casino in Philadelphia and the aforementioned Parx. Tangam provides data analysis that help make effective decisions for the casino floor. This information is critical and provides revenue generating suggestions in real time.

                                                  Enjoy the NFL games this weekend!

Recap of the PBJ Business of Sports Seminar in Philly

We attended the Philadelphia Business Journal Business of Sports Seminar last month at the Ballroom at the Ben.The major Philadelphia Sports teams participated in this event. They included the Eagles, Sixers, Flyers, Phillies and Union.  Each team shared their views about sports betting, media and marketing.

When the question was posed to the audience as to what team would win the next world championship in Philly, the response was split between the Sixers and the Eagles.

The second panel was dedicated to E sports and the evolution of the gamers over the past three years.

While there is still room for improvement in areas concerning language and civility, the E sports  participants on the panel were supportive and pledge to make that a priority. The participants on the E Sports panel were John Fazio of  3RD St Gamers and Mike Prindiville, CEO Team Dignitas.Temple University was represented admirably by Anthony Pizzo, School of Tourism and Hospitality.

Spike Eskin

Two additional panels rounded out the event and they were devoted to Sponsorships/Partnerships & Media. Media was of great interest to the crowd that remain at the event because everyone wanted to know how to reach their audience. Spike Eskin, Program Director; Sports Radio 94 WIP stated "find what people are interested in and share how it feels to them."

We will give our opinion on what we see as the best way to reach your niche. You should utilize all mediums but use most of your resources where they are. You should look for new content and innovation that will bring attention to you. That content should be consistent with your brand or it will not resonate with your current customer. You should also deploy part of your media budget to new market cultivation.

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